In any business, keeping up with the times can be one good way of being ahead of the competition. Whether you’re running a small family-owned business, or you are president of a big publicly-listed corporation, being aware of the industry trends can help you make better decisions. Finding industry news for your business entails looking into different sources, depending on what field of business you are engaging in. Here are a few places you can look for updated news and information.
News wire services. Professionals from the print, broadcast and online mediums usually subscribe to news updates from the wire companies. These press and media releases are usually sent to them by various companies, organizations and even governments, for distribution to their media contacts. Some wire services are organized by industry and by niche. For instance, most of these are categorized into business, entertainment, media, and the like. More specialized news wire services even have dedicated channels for more specific topics that are business-related. For instance, they might have subscriptions for food, retail, mining, services, and the like.
Commercial news wire services often charge companies a small amount to distribute their press releases. As such, you can expect these services to be more selective of their content. Some examples of wire services include Reuters, the Associated Press and Pr Newswire.
Online news aggregators. Apart from wire services, you can also look for industry news on online news aggregators. These operate on the principle of bringing together news items from the various smaller sources. These can be purely online sources, and these can also be offline. Some examples of news aggregators also double as news sites, such as Google News and Yahoo! News (). These serve as portals where a user can look for relevant information. What’s great with these sites is that you can customize the type of content that you want to read. Being in
Social media and social networks. Lastly, you can usually find news and updates about your industry on social mediums and social networks. Industry experts and analysts often run blogs on different topics. These industry bloggers can include CEOs from leading companies. These would also include people with different backgrounds, including those in the technical, marketing, sales, and other possible fields of interest. It would help if you would also try to join in on the discussions on social mediums. Aside from reading news and opinions on blogs, you can also take part in the discussions through comment threads. You might also be able to find social media accounts run by these experts and corporate officers, such as those on Twitter, Facebook, and the like. You will most likely be able to find quick updates and insider tips here.
Media news wires used to have exclusive access to insider industry news. But, with the popularity of social mediums and user-generated content, you can usually find news updates, opinions and other relevant material on blogs, social networks and other channels of information. Oftentimes, you can get these straight from the business owners and managers themselves.