A tattoo studio is a shop where an experienced tattoo artist forms creative designs on your skin by injecting indelible ink into your skin’s various layers. Many people want to have tattoos for decorative purposes. If you are an entrepreneur who wants to profit from this type of crowd, or if you are a talented tattoo artist who wants to profit from your artistic craft, you will want to open a tattoo studio. This article discusses some pointers and tips to keep in mind when opening your own tattoo studio.
- Find out whether tattoo studios are allowed in your area. Different areas have different regulations affecting tattoo studies. There are states, counties, and cities that prohibit them. In most areas, tattoo shops are regulated. If you want to set up your shop in such areas, you will need to secure a business license. Find out which government body is in charge of regulating and monitoring tattoo studios in your area. Then, apply for a business license. The steps for obtaining a business license vary from area to area, but the process is generally easy to follow.
- Write your business plan. Your business plan will help you figure out your strategy for the smooth opening and continuous operation of your business. It will outline your moneymaking strategy, as well. More importantly, you will use your business plan as a supporting document for business loans that you will need to apply for in the future.
- Gear up on your financial and administrative tools. You will need to prepare financial and accounting software for monitoring your sales and expenditures. You might want to invest in scheduling software—for both your clients and employees. Prepare a system for tracking your inventory and supplies. There are many software packages available that can satisfactorily handle all these financial and administrative tasks.
- Select a good location that has enough space. The space of your store is very important. Before deciding on the location, first consider the layout of your store. Consider also the number of people that your store can comfortably accommodate at any given time. You will want to make sure that your store does not become overcrowded with both employees (e.g., hired tattoo artists) and clients alike. Decide on the layout of your tattoo artists’ work areas. Decide whether their work areas will be separate private rooms, or whether the work area will be common. You may need to do some renovation or remodeling of the store’s space so that it will suit your needs and design. For example, you might want to have a separate room for your tattoo flashes—those tattoo designs printed or hand-drawn on cardboard or paper. The flash room can serve as a visual gallery of designs that your customers can choose from. Other tattoo studios have printed catalogs of their tattoo flashes.
- Hire tattoo artists. Be very selective when hiring your employees. You should base your hiring on talent and professionalism, at the very least. Prepare signed agreements or contracts for your employees. It is important that the contracts specify clearly, among other things, what your company can provide for your employees and what your artists must provide for themselves (e.g., tattooing equipment and supplies such as guns, needles, ink, etc.).
- Advertise your studio. This is a basic requirement to every business great or small, including tattoo studios.
If you prepared well for your tattoo studio, there’s no reason for you to not open it successfully. Just keep in mind that running a tattoo studio is similar to running another kind of business and that there are special needs that a tattoo studio needs to be paid attention to.