Common access to the internet has put a plethora of financial information at our fingertips in recent years and propelled our society into the realm of thankfully, but painfully, well-informed. We can be thankful that we have wonderful resources available to help us in our decision-making process, but not all information is created equally and some is just downright wrong. The recent explosion of "blogging" is a perfect example of this. So how does one weed through this virtual library and find a savvy financial blog to follow?
The first step is to narrow your choices by determining which financial sector interests you the most. The field of finance encompasses a wide range of money-related issues and no one "expert" will know all areas equally well. Your best bet for finding a useful financial blog is to focus on what information you're really looking for and to search for an expert in that particular area. Once you've narrowed your areas of interest you can start researching on the web through your chosen search engine (such as Google, Bing, or Yahoo) using key words related to that specific topic.
As you begin to go through the results, you should examine are two important aspects of any blogger's credentials. The first is the hosting site's credentials. Who is supporting the site and taking responsibility for the posts? In the financial sector, you're looking for a site sponsored or supported by a recognized expert in that field. For example, someone blogging for Forbes or Morningstar has the full support of that company's resources for fact-checking and editorial review, and has developed professionally accepted credentials in their field. Someone who blogs on Wordpress may have some good information, but on the other hand he may just be another random blogger.
The second aspect you'll want to examine is the credentials of the specific blogger or author. A savvy financial blog should be written by a savvy financial blogger. In this case, it is often worthwhile to see how much information the writer has shared about his personal experience in the field. For example, if you're interested in an investment blog, is the author an experienced stock investor and is he willing to post some of his own successes and failures? At very least, a professional financial blog will always disclose any financial holdings of the writer which may be referenced in the article, so that readers can recognize any bias it may create.
The final step in finding a financial blog is to check if they have an update or e-newsletter you can sign up for. This will keep you tuned in and up-to-date, with minimal additional effort on your part. Once you go through the trouble of finding a savvy financial blog, you don't want to lose track of it!