How To Sell Your Handmade Items and Crafts Online

If you’re interested in doing arts and crafts, why not try to make money out of it? The good thing is that we live in an era where we don’t need to have a physical store before we can sell our wares – online stores, anyone? Here are some of the ways that you could sell your handmade items and crafts online:

  • Take good pictures of your handmade items. Remember that potential customers won’t be able to touch, try out, or carefully examine the items by hand, so you should make provisions to make it easier for your potential customers to examine your crafts. The simplest way is to take pictures of the items set against a neutral background. Make sure that you take photos of it at different angles, and you may include a ruler beside it so that the viewers will have an idea about its size and dimensions (or, you could size the picture to scale). Also, it’s a smart move if you could borrow or invest in a high-quality SLR camera to best bring out the beauty of your crafts. Remember: your main selling point is how attractive your items look, and you definitely want to maximize this to the fullest!
  • Write descriptions of your items. It will again definitely help if you could thoroughly describe the items that you are selling. Be creative in doing the write-ups, but of course, be very honest as well. You want to build a solid customer base, and not fool a few customers now and then! If you’re not very confident in your abilities, by all means, enlist the help of your best writer-friend.
  • Consider modeling the items. If you were selling, say, handmade accessories, it could be fun to have some of your girlfriends model them for you, complete with outfits that will look good with the accessories. This way, potential customers will be more motivated to buy your product if they can get an idea about how they themselves will be able to wear your items.
  • Know of the avenues where you could sell your items online. The best places to start are established trading websites such as Amazon and Ebay, because of the wide audience that they already have (of course, the downside here is that you have to compete with lots of other vendors). At the same time, you could also set up your own website (start with a free one) and create an account exclusively for your products at social networking sites such as Facebook. There are just so many possibilities but the key here is to maintain the online pages that you set up. You should also have a dedicated email account where potential customers could direct their inquiries. Remember: don’t let a potential customer’s interest wane, and strike while the iron is hot!  
  • Maintain your virtual stores. It all starts with remembering that this is a valid business, as just as you would take care of an actual store, so should you regularly maintain your virtual one. Contact your customers as soon as possible, and update your sites everyday.
  • Consider the payment process. You could sign up for a PayPal account, or open a bank account and have your customers deposit the payment there. You could also opt to meet up with customers but this will limit your target market to your surrounding towns and cities only.

There you have it! These are just some of the guidelines to remember if you want to sell your handmade items and crafts online. Good luck, and hope this helped! 


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