In this short educational video about online marketing Liana "Li" Evans of KeyRelevance.com and SearchMarketingGurus.com speaks about 3 concepts online marketers and business owners should understand about doing Keyword Reasearch. Variety, Not Falling in Love and Understanding Your Customer are three important keys whether its a search, ppc or social media strategy your creating! Full video transcript at: http://www.SearchMarketingGurus.com
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