How To Apply Pink Eye Shadow

Pink eye shadow has a bad reputation and many women are cautious in using in on their eyelids. However, it’s not in the color but the application that makes it look funny on some people. With the right skills, pink eye shadow can actually brighten and open up your eyes.

Here’s how to apply pink eye shadow.

  • Use the right shade. There are many softer and subtler shades of pink today. Stay away from bright pinks of the '80s if you want to look contemporary and more natural. If you don’t want to look like Barbie or a Kewpie doll, use soft shades of pink instead of the glittery and vibrant shades. Leave those colors to Lady Gaga.
  • Use a primer. When putting on eye shadow, you must first use a primer. A primer is base makeup that you put on your lids to help the makeup powder adhere to the skin better. By using a primer, your makeup will stay on the whole day without leaving powder flakes on the tops of your cheeks. It will help creasing of your makeup on the eyelids. Try buying a primer at Sephora and other cosmetic makeup counters to find a good brand you like. Clinique, Urban Decay, Revlon, Bobbi Brown cosmetics and a whole plethora of other makeup companies all carry eye shadow primers. When using primer, apply it on your entire lid.
  • Use a little bit at a time. When applying makeup, it’s a good idea to start with a small amount of product and simply layer more as needed. With your makeup brush, swab a bit of the shadow on the brush. Tap the brush gently to remove excess powder. Now swipe the brush onto your lids. Start from the inner corner and work your way to the outer lid. Keep the shadow on the lid and don’t get it on the crease. You may need to close your eyes slightly so you can apply the eye shadow properly.
  • Highlight the brow area. Use a light colored shadow to accentuate the brow bone. You may use white, bone or something with a bit of shimmer. This will help define the brow and help bring out your eyes more.
  • Use an accent color. If you want to tone down the pink hues of your shadow, you may use a second eye shadow color. You may use a light brown shade such as taupe or if you’re feeling adventurous, why not a lilac or dark purple shadow? Grey is another color that works well with pink. Use this accent color on the outer lid to help make the eyes pop.
  • Blend well. With your eye shadow brush, use gentle strokes to blend the color. It should appear as if the darker shadow is seamlessly changing to a lighter pink shade.
  • Finish with eyeliner and mascara. Use an eyeliner to define the eye. Line the top lid with either a black, brown or purple tinted liner. Apply some mascara on your lashes to help open up the eyes.

Follow these steps so you can apply your pink eye shadow like a pro. If you stay with subtle shades, it can accentuate your eyes, especially if you have hazel and blue eyes. Try it!


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